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Small Business Saturday – The History

Started and coined by American Express in 2010, Small Business Saturday® aimed to encourage people to Shop Small and bring more holiday shopping for small businesses. According to American Express, in 2011, “the Senate unanimously passes a resolution in support of the day, and officials in all 50 states participate.” And this movement continues to grow every year. 

Additionally, in 2018, “business associations, nonprofit trade groups, municipalities, and public officials started to unite, forming a Small Business Saturday Coalition to encourage everyone to Shop Small. Nearly 100 corporations lend their official support to the movement.”

Join The Movement – How You Can Participate

Be a part of the Shop Small movement on Saturday, November 30th by supporting local, small businesses. This season is all about giving – to family, to friends, to strangers. But furthermore, you can also give back to your community, too. Your participation helps support local economies and promotes vibrant communities.

Before you head out to your local mom and pop shop for some Christmas presents, consider booking one of our nannies so you can run your errands kids-free. Our Nanny Agency is committed to providing families safe and reliable childcare or any and every occasion. 

Mention this special Small Business Saturday promo code at the time of booking and receive 10% off your nanny on Saturday, November 30th: SHOPSMALL19. This offer is only valid for care requests placed for Saturday, November 30th. 

Get Exclusive Discounts With Other Small Businesses

Trusting Connections supports local, small businesses through our Membership Discount Program. Did you know that members of our agency get exclusive discounts at participating retailers? Learn and explore all the exclusive offers our small business favorites have extended to your family!

And finally, Trusting Connections want to thank all of our families for allowing our small business to thrive. We are so grateful for your business and support over the years. It’s an honor to serve our families, give back to our communities, and become an agency that delivers dependable and reliable childcare.